FACEBOOK STAGECOACH ACTIVATION

- S P A T I A L D E S I G N E R -

Stagecoach is an annual country music festival held in Indio, California, following the Coachella Valley Music and Arts Festival. It features performances from top country music artists across multiple stages, along with various attractions and activities. I worked with Sun-nyside up creative agency to create a spatial activation for Facebook on the festival grounds. This was my second time working with Sun-nyside up and Facebook and I couldn’t love them more.

This activation was visited by 850 people a day over the course of 3 days. Guests were brought through our space and engaged in various activities including decorating a disposable camera that they could later develop for free, selfie moments on a set designed with pieces sourced from Facebook Marketplace, guests also received and filled a branded water bottle as well as had an opportunity to interact with Nelly, Shaboozey, Alexandra Kay and various other influencers.

-BTS-

My awesome LA based team!